AAT’s patented LiveFlash™ USB wristband program has quickly become a key component in the multiplatform revenue streams currently available to artists and record labels alike. AAT has been developing innovative & original products to connect artists with their fans since 1998. The LiveFlash™ program is the latest chapter in what continues to be an ongoing success story in a climate of industry change and uncertainty. This truly revolutionary product creates a new revenue stream while generating another vehicle that reinforces the artist’s relationship with the fan.

LiveFlash™ technology enables the artist to sell a high quality audio and/or video copy of their live performance on a specially designed and branded wristband literally moments after the show. Unlike unsuccessful predecessors, replications are easily produced in the thousands by just one member of the artist’s current tour staff, making this an easily integrated low-risk, high-return program.

AAT LiveFlash™ developed a new vehicle for brand and music delivery. We built a program around the brand and not the device such as a USB or microSD. Our development of the Rolling Stones iconic tongue logo is a staple to what LiveFlash™ is about. When we develop a project for an artist like ZZ Top we look at the brand as a product and then develop a vehicle to deliver the music (live or retail). The consumer is looking for more than just the music. As CD sales continue to drop and the value that the consumer expects for the same product has risen these demands prompted us to develop products that merge music and merchandise together which now creates an iconic brand that the consumer understands. Example: Lance Armstrong Yellow Wristband Globally.

In addition to being the ideal post show impulse purchase, up to 100% of the house is offered a LiveFlash™ wristband pre-order option with every ticket purchase via strategic partnerships such as Ticketmaster.com. Customers simply print out their receipt and present it to the merchandise desk after the show for collection. Not only does this system assist with inventory control but it also drives additional traffic to the merchandise area and increases sales of other available products.

Fan Key Points

• Buy the concert the fan just attended as they walk out of the venue (audio or video)
• Memorable re-usable wristband with artists brand
• Ease and convenience for the fans to buy .vs just steal online
• Fan extras included exclusive band videos from the bus, photos, musical ringtones, etc.
• Instant compatibly with microSD smart phones to view live concerts

Artist Key Points

• Develop a direct to fan business model
• Generate unique fan data from every wristband sold
• Live shows distributed globally after the show
• Sponsorship Opportunity